Brian Chuang Crystal Lin founders - Koup

Koup: A cinnamon-based, sustainable shirt for climbers & adventurers

Koup challenges the status quo in performance apparel with sustainable and innovative solutions. Their cinnamon-based Koup t-shirt can be used over several days and still smell fresh, while being completely sustainable and eco-friendly. We caught up with their co-founder, Brian Chuang, to hear about the brand’s vision and future. Zushan Hashmi: A shirt made of …

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